Do investors discriminate against women?

February 27, 2017

Offices dominated by men defy the tech industry’s meritocratic rhetoric, and only 7%  of venture capital money has gone to startups founded by women. Kathryn Minshew, co-founder of the fast-growing women’s career website The Muse, told The Verge that while raising money, a close advisor once suggested they add a man to the founding team for “credibility.” Does men on team really add credibility ? Investors prefer entrepreneurial ventures pitched…


Explainer Video can help your business

August 24, 2016

An explainer video is a marketing move that helps you set apart from the crowd of the competitors. Explainer videos may happen in 3 various ways and these include outsourcing, DIY, and professionals who can help you generate a final piece or hire an explainer video company to manage the whole process on your behalf. If you’re still sitting on the fence as to whether or not it’s worth producing…


What’s Next: My Startup Failed

January 1, 2016

It is not uncommon for a start up to fail. In fact, this happens quite often and mainly almost every successful entrepreneur I know of has overcome at least one failed entrepreneurship ventures. It all starts very well… you have a dazzling idea… something others have never thought of before, you do your research and you think quite a lot about it, you can really see it in front of…


Zingoos Indian Healthcare Survey

May 19, 2015

A survey taken last year by Zingoos revealed three main issues with the Indian Healthcare service in 2014. Within this article we are going to take a closer look at what those issues are, and how they could be resolved. ONE: Appointment Booking Process. Patients are not happy with the doctor appointment booking process. They want a better and simplified appointment booking process. A large proportion of those surveyed- sixty-eight…


Is Indian Online Marketplaces Losing credibility and Trust ?

April 4, 2015

The internet is fast becoming popular with each passing day, and so are internet users. Online shopping has increased in recent years and they have become such a huge business today. At online marketplaces you can easily get any item you want: shoes, cloth, appliances, gadgets etc. without leaving the comfort of your home. By just one click of the mouse you can get almost anything you want from online…


Arvind Kejriwal’s AAP- The disruptive startup of the year

February 17, 2015

Arvind Kejriwal’s AAP- Is the  disruptive startup of the year 2015.After scarcely existing for two years in Indian politics, the Arvind Kejriwal’s AAP- or Aam Aadmi party won by a massively sweeping victory in recent elections. AAP seems to have come out of nowhere, and after a rocky two years is now unsettling Indian politics. Arvind Kejriwal used to be laughed at by leaders, joked about on television channels and…


Event Marketing Via Social Buzz

February 6, 2015

The first and foremost point to be noted before employing Social Buzz to promote your event is that none of this will happen overnight. It involves a strategic process and is not just to increase attendee numbers. So, have a planned outlook and start activities at least 1-2 month prior to your event. Basically, a three-step process can be employed to deal with event marketing: Pre-event Buzz During the Event…


Who created these mid-level managers?

January 27, 2015

There seems to currently be a crisis in the IT sector. Mid level managers are finding themselves unemployed due to issues within the industry. Who created these managers, and why are they suddenly apparently worthless? To begin with, what we all fear is finally happening on a large scale. Careers are being made obsolete due to advancements in technology. Certain roles that once required employees in classrooms to do the…


Real Innovation and Entrepreneurs

December 8, 2014

Today Entrepreneurs are quickly becoming heroes due to the focused attention of media on valuation. They are quickly becoming the like rock stars of the 90s. Almost 1/2 of Americans have an entrepreneurial idea/invention they would like to bring to market, according to the Global Entrepreneurship Monitor. Rich investors are lining up to put up money for the next big thing. After all they have seen Shark Tank, so they…


Gurgaon : Startup Hub of India

November 21, 2014

The city Gurgaon is located in India in the state of Haryana with population of 876,824 people. The city is famous because it has leading industrial & financial sectors. Thus, Gurgaon has become one of the Major cities of India which has the third highest per capita income. Due to its financial significance companies like Coca Cola, IBM, American Express, Mitsubishi Electric have head quarters located in Gurgaon.  Gurgaon is…